Adwords Expert Witnesses

San Francisco, California

Search Engine Optimization, Advertising - SEO, search engine optimization, social media, google ads, adwords, online advertising, online ads, digital advertising, PPC, pay-per-click, social media marketing, facebook, youtube, instagram, tiktok, twitter, linkedin

Jason McDonald is an internet pioneer, having started his first company (eg3.com) in 1994. Nowadays, he works as an 'SEO expert witness,' a 'Google Ads expert witness,' and a 'social media expert witness,' helping attorneys identify the facts and establish the truth in complex litigation concerning organic efforts and advertising on key social media platforms such as Facebook Ads, Instagram marketing and ads, YouTube ads, Instagram ads, and other ad platforms like TikTok, LinkedIn, and Twitter. Working as an expert witness in digital advertising and marketing, Jason has helped judges, juries, and attorneys understand the factual complexities of how marketing works online. Research and testimony has commonly dealt with trademark disputes, branding, and the complexities of organic and ads for SEO, Social Media, and Google Ads. If you are an attorney looking for an expert witness with a passion for the facts, please reach out to Jason. In addition to a thriving consulting business for...

HIGHLANDS RANCH, Colorado

Search Engine Optimization, Marketing - seo, marketing, google ads, search engine optimization expert witness, Influencer Marketing, programmatic, affiliate marketing, artificial intelligence, email marketing, digital marketing, influencer, affiliate, adwords, bing, social media, facebook, instagram, tiktok, amazon, internet marketing

I am a digital marketing strategist, executive, and expert witness with over 30 years of professional experience in internet-based marketing, online advertising, website technologies, and digital data systems. I began my career in the mid-1990s, prior to the existence of Google, when the discipline was commonly referred to as “Internet Marketing.” Since that time, I have worked continuously in hands-on, executive, and advisory roles involving search engines, paid advertising platforms, websites, analytics systems, social media platforms, eCommerce, affiliate marketing, influencer marketing, and digital monetization models. My professional expertise includes Search Engine Optimization (SEO); Search Engine Marketing (SEM/PPC); Google Ads; paid social advertising; website development; analytics and attribution; email and marketing automation; programmatic and retargeting advertising; reputation management; influencer marketing (including the Amazon Influencer Program); affiliate marke...