Negative Media Exposure Expert Witnesses

Westlake Village, California

Defamation, Communications - Journalism, Libel, Public Perception/Opinion, False Light/Privacy, Advertising, Slander, Negative Media Exposure, Defamation of Character, Marketing, Negative Online Reviews, Reputation Damage Costs, Public Opinion/Perception, Defamation, Online/Internet Defamation, Reputation Damage Repair/Costs, Journalism

PROFESSIONAL BACKGROUND Professional Employment * Journalist: New York Times Reporter * Public Relations: Eight years working for 3 of top 10 PR firms in U.S. * PR/Communications Firm: Owned PR firm in Los Angeles 42 years (also provided Advertising and Marketing services) Professional Areas of Specialization * First PR firm in nation representing legal profession (1978). Represented 130 law firms. Provided PR, marketing and litigation services. * Handled communications ("Court of Public Opinion") and provided support in 250-300 litigation cases/trials nationwide. * Acknowledged nationally for expertise in crisis communications and reputation damage repair (created and implemented 50-60 reputation damage repair programs.) * National reputation with news media for reputation management and repair, utilized as expert media information source, analyst and commentator by print and electronic media (both news and feature), wire services. (Example: during and between the...

Jacksonville, Florida

Marketing, Defamation - Communications, Reputation Harm, Public Relations, Brand Reputation, PR/Marcom, Negative Media Exposure, Defamation of Character, PR Professional Practices, Reputational Damage, Media, SEO/Website, Strategic Branding, Public Opinion, Online/Internet Defamation, Online Reputation Management, Advertising, TV/Streaming, Film

A renowned communications professional, Chuck Malkus has 37+ years with leadership developing marketing and public relations strategies for Fortune 500 corporations. His specialization includes crisis management, reputation damage and defamation harm. His agency work includes serving as a chief strategy officer and he provides interviews for TV networks including CNBC, CNN, NBC and Fox Business. He currently lectures as a senior executive in residence at the University of North Florida and previously was a faculty member for Florida Atlantic University. He has worked broadly in advertising, branding, business development and reputation management. A prominent consumer behavior authority, he’s recognized for launching new brands and start-up businesses. Mr. Malkus has been described by The Miami Herald as a “public relations guru” and is a nationally recognized ethics authority. He has been a keynote speaker for organizations including the Kansas Government Finance Officers Associat...