Edward M Walls, MPA Expert Witness

Contact Information

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Specialties & Experience

General Specialties: Hotel & Restaurant

Specialty Focus: Safety, security, financials, hotel and resort marketing, sales, unions, service, reputation management, market share, pricing, Labor, Cost, and Expense management,Renovation Guidance and Management,Hotel Opening /Transition Management,leadership and management assessment,

Education: Master's Public Administration, American University Washington DC; Bachelor of Arts, University of Florida Gainesville FL

Years in Practice: 42


Additional Information

Ed has over 40 years of experience with independent resorts and major brands. Among these are: Westin, Sheraton, Hilton, Marriott, Curio by Hilton, Preferred Hotels, Embassy Suites, Holiday Inn, Radisson and Doubletree. Ed’s track record of outstanding strategic thinking and execution has earned him many community awards in the industry. He brings a balanced approach to all phases of hotel operations, with a focus on boosting brand and real estate value for owners. Expertise in all aspects of hotel and restaurant operations make him a highly effective witness. Expertise in Sales & Marketing Solutions • Sales and Marketing Strategic Planning • Task Force Assistance • Pricing and Segment Strategies • Digital/Social Media Management • Paid Media Strategy • Reputation Management • eCommerce Management • Revenue Management Asset Management & Owner Advisory Services • Enhance Operating Performance • Financial Analysis and Support • Renovation Guidance and Management • Hotel Opening /Transition Management • Branding and Rebranding • Hotel Market Repositioning • Capital Budget Management • Expertise involving a broad spectrum of hospitality related issues Hotel Operations & Management Solutions • Management and leadership Assessment • Task Force Assistance • Service and Quality Assurance • Leadership and Operational Development • Associate Engagement and Retention • Facilities Management and Engineering • Task Force Sourcing for Key Disciplines • Labor, Cost, and Expense analysis and evaluation . Greenbelt Six Sigma . Safety and security management . Disaster and emergency management